Thursday, September 15, 2011

Mass Communication


The term ‘Mass’ means large or huge people. When communication occurs between large people it is defined as mass communication. But such communication is not all. Actually mass communication is a process through which a message is widely circulated among the persons who are far and away from the source. For mass communication, a large number of audiences, some intermediary channels and vast boundaries of space are required. Mass communication is a process of communicating with general people quickly at a time through the use of various channels like radio, television or newspapers etc.

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